Praise for the Drift Approach

Gillian Whitebread

CHRO and EVP Human Resources at LifeWorks

"Chelsea collaborated with my team to create targeted talent marketing programs for digital, technology and data talent. Her deep knowledge of the employer branding discipline led to the creation of recruitment marketing strategies that delivered real results. She partnered with executives and their teams to amplify cultural advocacy on social media platforms like LinkedIn, which was incredibly valuable in attracting top talent. Chelsea is a passionate advocate for a human-centric approach to employer branding and culture creation."

Sam Lee

Vice President, Strategy and Enablement, Workforce Transformation and Leadership at CIBC

"It was a pleasure working with Chelsea! She was instrumental in advancing the development of our employee value proposition and for spearheading the development of multiple successful targeted marketing campaigns!"

Sandra Riml

Senior Director Human Resources at CIBC

"Chelsea is such an incredible and knowledgeable coach in this space. She provides invaluable advice on how to best leverage online tools and resources, and is just a joy to work with. She has a high degree of professionalism and is adept at coaching to all levels. Would happily recommend her!"