How to Develop a Strong Creative Direction for Your Employer Brand
Understanding our role as Creative Directors helps us when we need to advocate and lobby for taking risks and breaking the mold.
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driftconsulting
- Jun 4
- 4 min
Employee Advocacy: Unleash the People Leader Advantage
A great employee advocacy program can have tremendous impacts for your employer brand, employee engagement and overall reputation as an...
52 views0 comments
driftconsulting
- May 21
- 6 min
The Top Skill for Employer Branding is Patience
Employer branding is still a pretty niche discipline. It’s been about 25-years since it was first popularized, but in the last 10-years...
27 views0 comments
driftconsulting
- Apr 15
- 4 min
Announcing Drift's New Brand Launch: "Love Your People"
Since 2021, Drift has been bringing you human-centric insight and guidance on your employer brand and culture strategies. We are more...
62 views0 comments
driftconsulting
- Dec 20, 2023
- 4 min
Five Reasons to Re-Gift Your Content This Holiday Season and Beyond
By: Sara Balaban, Employer Brand Content Creator Last year, we delved into how to create meaningful content that can stretch beyond the...
53 views0 comments
Allison Colin-Thome
- Nov 7, 2023
- 6 min
What is a Human-Centric Employer Brand? An SME Perspective
For the second instalment in the signature event series,Conversations with Impact, we're unpacking what it means to create a truly...
40 views0 comments
Allison Colin-Thome
- Nov 1, 2023
- 3 min
Human-Centric Employer Branding and The Role of Technology
By: Allison Colin-Thome, Employer Brand & Events, Drift For the second instalment in the signature event series, Conversations with...
56 views0 comments
driftconsulting
- Oct 26, 2023
- 6 min
The Power of Human-Centric Strategy Design in Transforming HR Processes
By: Chelsea Howard, Founder, Drift I heard an amazing quote from a leader once. “In HR, we spend way too much time preparing to talk to...
61 views0 comments
driftconsulting
- Aug 29, 2023
- 6 min
Stand-Out Employer Brands of the Past Decade (Part Two)
This week, we are continuing with Part 2 of stand-out employer brands of the decade. We examined some more recent examples this week, and...
166 views0 comments
driftconsulting
- Aug 22, 2023
- 9 min
Stand-Out Employer Brand Campaigns of the Past 10 Years (Part One)
Employer branding has been around for a lot longer than people realize. In the 1800s, businesses would pin bulletins in their windows to...
396 views0 comments
driftconsulting
- Apr 26, 2023
- 7 min
Meet Jennifer Laidlaw - Executive in Residence at Toronto Metropolitan University
By: Allison Colin-Thome, Drift Employer Brand Coordinator Jennifer Laidlaw is an Executive in Residence at Toronto Metropolitan...
42 views0 comments
driftconsulting
- Apr 25, 2023
- 6 min
Meet Kareen Onyeaju - Diversity, Equity & Inclusion Practitioner
By: Allison Colin-Thome, Drift Employer Brand Coordinator Kareen Onyeaju is a Diversity, Equity, & Inclusion practitioner, most recently...
25 views0 comments
driftconsulting
- Apr 24, 2023
- 4 min
Meet Mary Wildman - Indigenous Influencer and Speaker
By: Allison Colin-Thome, Drift Employer Brand Coordinator Mary Wildman is an Indigenous Influencer and Speaker based in Toronto and will...
61 views0 comments
driftconsulting
- Mar 20, 2023
- 5 min
Speedy Talent Strategies for a Slow Economy
By: Sara Balaban, Drift Employer Brand Content Creator Whether your organization has felt the effects of the current economy or not, now...
79 views0 comments
driftconsulting
- Mar 2, 2023
- 4 min
Building an Indigenous Employee Experience
The call for Canadian employers to bring Indigenous values and experience into workplace culture has gone unanswered for a long time. In...
93 views0 comments
driftconsulting
- Jan 10, 2023
- 7 min
Recession-Proof Your 2023 Employer Brand & Culture Strategy: Trends & Predictions
By: Chelsea Howard, Founder, Drift Employer Brand Globally, the theme of 2022 workplace & culture strategy was chaos and confusion....
613 views0 comments
driftconsulting
- Dec 21, 2022
- 5 min
5 Tips To Create Meaningful Content That Will Extend Beyond The Holiday Season
By: Sara Balaban, Drift Employer Brand Content Creator Great storytelling can inspire and persuade prospective candidates to consider...
136 views0 comments
driftconsulting
- Nov 24, 2022
- 5 min
Fortifying Your Employer Brand Strategy During an Economic Slowdown
For Canada, growth in real GDP is projected to slow from 3.2% this year to 1% in 2023 before strengthening to 1.3% in 2024, according to...
346 views0 comments
driftconsulting
- Sep 21, 2022
- 3 min
5 Ways Your Company Can Help Ukrainians, Now
By: Chelsea Howard, Drift Employer Brand Freedom is not free. In 2020, Deloitte published it's annual review of disruptive human capital...
24 views0 comments
driftconsulting
- Sep 7, 2022
- 4 min
Client Spotlight: integrate.ai's Talent Magnet Program
Workplace culture advocacy has been gaining momentum over the past few years as an incredibly effective means of amplifying employee...
116 views0 comments
©2023 by CHELSEA HOWARD.
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